16.04. 2009 - 21.04. 2009

That’s Design!

Soutěže

Here we are with the new That's Design! location for 2009.

After two years we come back to ExIndustria @ via Forcella, in the heart of Zona Tortona. Please see the location dedicated web page and don't forget that applications are still open for designers and schools.

About That's Design

That's Design! is the event, now at its third edition, which proposes an exhibition of the most important design schools worldwide and young emerging designers during Milan Salone Internazionale del Mobile (International Furniture Fair) in April 2009.
A showcase offering, universities, academies and young professionals the opportunity to present themselves through their designs, products and creative ideas.

Zona Tortona recorded the following figures during the 2008 edition:
88.000 visitors during the 7-day event
60 different locations
160 exhibiting companies
6 special events
35.000 m² of exhibiting space
1050 registered journalists

That's Design!'s primary objective is to promote and present the world of young emerging designers as a strategic asset in the global design market, proposing the event as a showcase and creative lab assisting in the understanding of design in all its forms and origins.
The event was born out of the partnership between three important realities operating in the field of Milanese and international design.

Domus Academy

Founded in Milan in 1982 as an open project around the Italian experience of Design and Fashion Design. Throughout the years it asserted as an international institution for post-graduate education and as a research and consultancy centre on the themes of project innovation.

Politecnico di Milano

Since 1865, the Politecnico di Milano is an avant-garde university, a meeting point for the architectonic and engineering culture. In 1993, Politecnico di Milano established the first design course at university level in Italy. Nowadays, the Politecnico design system is made up of three structures which operate in different education and research fields: the Facoltà del Design is active in institutional education; the INDACO Department (Industrial Design, Arts, Communication and Fashion) works in the research field; the POLI.design Consortium operates in the field of applied research, of permanent training and publishing.

Zona Toronta

Territorial marketing project that in the last five years has developed the area between Pta. Genova and Via Solari into a focal point of the creativity, design and fashion design. Particularly during the week of the Fuorisalone, it is internationally acknowledged as the most interesting itinerary of events parallel to the 'Salone'.
That's Design! is an event with a strong international character that sees young designers and worldwide academic realities as protagonists. The location had been the prestigious Zona Tortona, renowned in the Milanese context of the Fuorisalone.
The event was presented as the first edition of an initiative that intends to grow and develop throughout the years and that will become a format to export in other contexts.

That's Design! is the new event which proposes an exhibition of the most important design schools worldwide and young independent designers during the Milan design week held in April 2009.
A showcase offering universities, academies and young professionals the opportunity to present themselves through their design, products and creative ideas.

That's design! is promoted by Zona Tortona, Domus Academy and Poli.Design, the Faculty of Design and INDACO Department at Milan Politecnico.

Event Timetable
22^nd to 27^th of April 2009
from 10 am to 10 pm

Press Preview
April 21, 2009
from 3 pm to 7 pm
Opening Party
from 7 pm to 10 pm by invitation only

School contact

Anne Schoonbrodt ph. +39 02 23997261 or write to rele@polimi.it
Warning: early bird discount extended deadline to January 30, 2009

Independent designers contact

ph. +39 02 83241665 or write to info@thatsdesign.it
Warning: early bird discount extended deadline to January 30, 2009

More info at www.thatsdesign.it.

---